Aisha Ayub

Importance of social media marketing for small business owners

by Aisha Ayub|19 September 202423 September 2024|Blogs

Social media is now more connected than ever, providing small business owners a powerful tool for reaching customers at much lower costs than traditional marketing methods. Facebook, Instagram, Twitter, and LinkedIn provide small businesses millions of engaged users they can...

Why you should choose “White hat SEO” over “Black Hat SEO”. Know the difference.

by Aisha Ayub|01 September 202101 September 2021|Search Engine Optimization

In today's digital world, creating a website that has a great reach and shows up actively on the first Google Search Results Page is not easy. There is a strong need for optimization techniques, specifically search engine optimization techniques. However,...

Using Google Trends for SEO

by Aisha Ayub|10 August 202110 August 2021|Uncategorized

Understanding the ins and outs of digital marketing requires an even closer understanding of trends, demographics, social media marketing, and other technical aspects. There exists a useful tool that can be used to achieve all this and more, for free!...

Instagram reels ads Introduced – New Feature Launched in 2021

by Aisha Ayub|19 July 202119 July 2021|Uncategorized

Instagram is a widely popular social media platform in the year 2021 and is constantly bringing new features up and running to improve its outreach. Last year in July, as a response to the ban of TikTok in India, Instagram...

Emerging Trends in Digital Marketing Post Covid-19

by Aisha Ayub|19 April 202120 July 2021|Blogs

We are standing at the end of a very difficult financial year. However, tomorrow may turn a new leaf, with FY 2021 waiting to begin at the end of today. Covid-19 qualifies as a global pandemic for a reason. It...

What is Influencer Marketing?

by Aisha Ayub|19 April 202120 July 2021|Blogs

In this rapidly evolving world of technology, not all of us can keep up with all that is happening around us; we have other commitments and priorities, and maintaining a social media presence is not one of them. However, there...

SEO: What is Search Engine Optimization?

by Aisha Ayub|25 March 202120 July 2021|Search Engine Optimization

SEO: What is Search Engine Optimization? SEO is becoming a more common phrase by the day, and we are sure you have definitely come across it in some context or the other. This blog post aims to leave you informed...

Web Hosting. What is it?

by Aisha Ayub|22 March 202110 August 2021|Website Development

Web Hosting. What is it? Every single website on the internet has gained access to a small space to be there. Just as you can't go to a party without being invited, you can't be available online before a web...